Blog & Resources

podcast

200 Amazing Customer-Obsessed Topics and More!

I'll be honest. When we started recording episodes for our Crack the Customer Code podcast, I wasn't sure if my co-host Adam Toporek and I would have enough to discuss. I mean, how much is there, really, to say about ...

What Can You Do to Reduce Customer Effort Today?

I have a question for you today. Think about how much effort you exert every day. You have responsibilities. You work hard, you care about the results you get, and you are a leader in a professional sense. You also ...

You Can't Microwave Customer Experience Excellence

If your customers think you deliver an “average” service experience, there is NO shortcut to getting them to become emotionally engaged, loyal, zealots of your brand. Don’t get me wrong. A well-designed service improvement initiative MIGHT result in a temporary ...

Our Top 15 Customer Experience Posts of 2015

What a year! We've had an exciting year at 360Connext, and we've learned a lot. I hope you've had a chance to learn along with us! In case you're just hearing about us, or you haven't subscribed for updates, we've ...

Epic Business Quotes from 1 Year of Podcasting

Have you ever thought about how cool it would be to have one of those dinner parties with people you admire? I believe many of us dream of getting folks around a table to share what inspires them, how they ...

Sports Lessons – How to Turn Customers into Fans

For those of us who are sports fans (cough cough, Go Cubs!) it’s sometimes weird to hear about our beloved teams as “products.” This term is thrown around a lot by team owners who fight with cities over stadiums and ...

What Does Employee Empowerment *Really* Mean?

A common refrain in customer experience circles is that to deliver a winning experience, you first need to empower your employees. But does it work? And what does employee empowerment really mean? In an ideal world, employees are empowered to ...

The Beautiful Intersection of Content and Customer Experience

Have you ever considered the many, many ways content impacts the customer experience? I have. I've dwelled on it. And then I read Ann Handley's book Everybody Writes and realized she was on to this idea, too. The first person ...

Stop Being Ignored on Social: Holistic Marketing & Sales

While it’s technically easier to reach people through social channels for marketing and sales, it doesn’t mean it’s the right way to do things. Holistic Marketing for the Next Generation Generation Z, the generation AFTER the millennials (born late 1990’s ...

Do You Know Sandals and Socks Guy? Get to Know YOUR Customers!

Personalization was a big trend at SXSW and it’s no surprise. Humans like when people recognize us. We want to feel known and heard. We want to be seen as the unique individuals we are. What this means for some ...

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