Featured – Connect with Customers

Keeping Lost and Former Customers on Your Side

How do you treat your customers after they leave? Customers appreciate being treated like loyal customers. In fact, organizations that invest in successful customer loyalty programs increase revenue up to 2.5 times faster than their competitors, according to Harvard Business Review. So why should customer experience leaders care about customers who are no longer customers?? …

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Customer Listening Posts: Ask These Questions to Boost Your VoC Program

What does building a Voice of The Customer (VoC) program from the ground up look like? Typically, it’ll start with a general plan on how an organization is going to gather customer feedback — a plan that typically includes Customer Listening Posts. What are Customer Listening Posts? Customer Listening Posts are specific tools, locations and …

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