Blog & Resources

customer relationship management

SaaS Customer Experience Starts in the C-Suite

In 2003 there were 30 Chief Customer Officers worldwide according to the Chief Customer Officer (CCO) Council, reaching 450 by 2011. Over time, however, there has been a gradual recognition of the importance of having an executive in the C-Suite ...

Slippery Customer Service Issues Put Companies on Thin Ice

People are funny. When I speak to large groups, I always get a handful of people from the audience come up to me afterwards and say something they think is unique, but is something I hear over and over again. ...

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