Blog & Resources

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Youtility and Strategies for Earning Loyalty

I just finished reading Jay Baer's new book, Youtility: Why Smart Marketing is About HELP and not HYPE, and I'm really, really excited about reviewing it. It fits so nicely into our theme of rewarding loyalty this month. Baer actually ...

Loyalty Rewards of the Future

Another month, another theme here at 360Connext! This time, we're pointing our Customer Experience Investigation™ magnifying glasses on the challenges and successes that come with loyalty rewards. What does it really take to be rewarded for loyalty? Customers used to feel ...

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