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Your 2024 Customer Experience Plan: Strategies, Videos, & Resources for More Confident Planning

The past few years brought remarkable change to how organizations can — and should — fulfill their customer needs. Today’s customers expect highly personalized experiences, ...
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Use SMIRC Goals to Define Customer Experience Outcomes

Listen to this article You’ve heard of SMART goals… But what about 😏 SMIRC goals? It’s not uncommon in my experience coaching, consulting, and workshopping with business leaders to come across goals that are vague,