❔”What do you recommend to organizations who have customer pain points but do not have the necessary data? … How should someone representing CX pursue resolution of the pain points when facing limited data? And, should these pain points go unanswered or be addressed later when data maturity allows for it?”❔
While it may be the logical approach for leaders to ask us to justify everything we do for customer experience (CX) with appropriate data or at least include the data to make decisions, it often limits our actions. To expand our options, we must open our minds to what data can be. Let’s get creative!
In this episode, Jeannie talks about:
- building a case for anecdotal data and storytelling
- examining the goals of data gathering
- helpful tools for data collection and organization
- prioritizing CX goals and efforts
Resources Mentioned:
Article: How to Use Imperfect Data to Deliver a Perfect Customer Experience
CX Mission Statement Workbook
CX Success Statement Workbook
Learn more about CXI Flight School™
Experience Investigators Learning Center
Want to ask a question about this episode – or another CX issue? Leave Jeannie a voicemail at askjeannie.vip – and remember to follow her on LinkedIn!
Curious about how Jeannie Walters, CCXP, and the Experience Investigators team can help you Create Fewer Ruined Days for Your Customers™? Let’s talk!
Jeannie