Blog & Resources

Blogging

5 Blogging Tips to Fuel Up Your Content Machine

Blogs are at the center of many content strategies. Ours at 360Connext is no exception! It's the hub of our thought leadership, our perspective on current events, our "x marks the treasure" spot for our social communities! I write several times a week and ...

The Frustrating but Successful Content Marketing Path

About a year ago, we began dedicating ourselves to a more intentional and dedicated content marketing strategy. We're a small business that serves a larger market, so having our potential clients find us became critical. Our goals were simple, but difficult ...

3 Reasons I Love Ann Handley – and Her Book!

How was I not in Boston for MarketingProfs B2B Forum? Seriously. How did this happen? It's a long story and one I hope to rectify next year, but instead I had to settle for the countless tweets, posts and photos ...

February is the Month of Love!

Jeannie has a little video message for all of you. This is her first solo video, so be kind!

10 Most Popular Posts and Milestones of 2012

I love how when I'm working on digging up popular posts from 2012, Mrs. Gini Dietrich comes out with a tool that is really helpful.  Apparently there's a method to finding out your most popular posts of 2012 in Google Analytics! So ...

Complex Levels of Customers

I was sort of fascinated lately by this new app called "Gratafy" which is a new app where users can send a drink to a friend via the app. The gift recipient receives notice via social media and/or the app ...

Customer Experience's New Club

Customer Experience is probably not in your job title. It may be. You may be Chief Customer Officer or Customer Insights Director or Customer Relationship Grand Poobah. But if I were a gambler, I'd bet you have a title that ...

A Thank You

Life is always a rush, but it's good to stop and say "Thank You" because we are nothing without those that help us on our journey. Recently I made CustomerThink.com's top 10 Authors for Customer Experience for 2012, coming in at ...

Live from Austin: Customer Experience v. Everything Else

I'm heading to the SXSW Interactive Festival. I'll be doing my best to tweet and blog about customer experience topics. Sometimes I get accused of being too broad in my focus, because I often find tidbits on user experience, talent ...

Why Social Media (Still) Works

This weekend, I was honored to be part of an article in the Chicago Sun-Times. The reason I was honored was because it was a column about engagement - for real. And it was a great way for me to ...

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