The most successful companies prioritize customer retention and loyalty alongside acquisition. Studies show it can cost 5 to 25 times more to acquire a new customer than retain one.
The Psychology Behind Customer Retention and Loyalty Read More »
Convincing executive leadership to prioritize and invest in CX initiatives can be a challenge. And yet, leadership buy-in is a critical part of customer experience success.
How to Gain Leadership Buy-In for Customer Experience: A Guide for CX Change Agents Read More »
Your customers actively give clues about (or directly tell you!) how to improve their experience. But are you listening in the right ways?
How to Listen for Untold Feedback to Boost Your Business Results Read More »
Whether you’re new to customer experience management or a seasoned leader, it can feel challenging to know where to prioritize your time and resources, can’t it?!
7 Common Mistakes CX Leaders Make (And How To Avoid Them!) Read More »
HOW exactly does a standard organization, built on the gospel of sales and customer acquisition, become customer-centric? Here’s your training guide.
We Want To Be Customer-Centric: Now What!? Read More »
Learn about five foundational elements for creating intentional customer experiences, including the importance of a CX Mission Statement.
Building A Foundation For Better Customer Experiences Read More »
Artificial Intelligence (AI) is revolutionizing customer service and transforming the way organizations manage their customer and employee experiences. As a customer experience leader, it’s crucial to understand the potential of AI and how to leverage it effectively to elevate and not deduct from the customer journey. Here are a few ideas to explore the benefits,
Organizations are increasingly recognizing the importance of delivering exceptional customer experiences. However, many customer experience (CX) initiatives fall short of achieving their desired outcomes due to a lack of proactive leadership and strategic planning. There needs to be a focus on intentional strategy, clear goals, effective communication, employee empowerment, and a commitment to continuous improvement.
Is Your Organization’s Customer Experience Success Intentional? Read More »
Do you have a Chief Customer Officer? A few years ago, Gartner reported that nearly 90% of organizations did. Where this vital function should sit in their organizational structures is the lingering question of customer experience management. Like many things, there is no one perfect solution. Instead of prescribing a one-size-fits-all answer, let’s unpack the
The Customer Experience Conundrum: Where Does It Belong in Your Organization? Read More »
“We believe in a customer-centric culture!” “Our values include putting the customer in the center of everything we do.” “We are committed to being customer-centric.” Sound familiar? You or maybe your organization may have adopted similar mottos or share the term “customer-centric culture” as a guiding principle. And that is great. However, like many parts
Customer-Centric Culture Barriers and Ways to Address Them Read More »
