Blog & Resources

Apple

Operating System Comparison: Special 360Connext Video

We have a special video for you today! How would you compare the experience between different operating systems? Are you an Android user or an Apple user? Sometimes the answer is not so simple. We'll be performing our own operating ...

Speed Or Quality? Or Door # 3?

In this week's CXO Twitter chat hosted by Vivisimo, there was an interesting strong debate discussion regarding Speed v. Quality. Are they mutually exclusive? (By the way, if you are interested in Customer Experience Optimization and on Twitter, join us for this ...

Apathy as Your Company's Main Competition

(Hat tip to the always awesome Sean McGinnis for inspiring this post and its title from his tweet.) Your main competition is not the company you fear. It's not the start-up nipping at your heels or the juggernaut you are ...

Keeping Up with the Joneses…or The Zappos or The Apples

Seth Godin's (annoyingly) consistently good blog discussed the Internet as an "envy amplifier" today.  It's easy to find people or companies that are taller, richer, smarter than you. I couldn't help but nod my head along for a variety of ...

Loyalty: 3 Themes

I've spent a lot of time lately exploring the question: What Causes Loyalty? One client believed it was punch cards. Another thought it was a product that works as expected. I disagree. I see three themes from companies and brands ...

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