Ultimate Guide to Getting Started with Customer Experience

Customer experience success starts with a clear vision and mission for how your organization will show up for its customers. The following resources empower you to transform “being customer-centric” from a concept to an actionable reality that everyone can support.

• Why a CX Mission Statement Matters — And How to Create One
• Want Greater CX Success? Build Your CX Success Blueprint
• [LinkedIn Learning] Customer Experience (CX) Foundations
• Customer Experience Strategy 101: From Vision to Implementation
• Experience is Everything: Making Every Moment Count (A Best-Selling Book)

Your Customer Experience Mission Statement and Customer Experience Success Blueprint underpin every decision you make. They also energize employees around a greater purpose and ability to make a difference for customers. Deciding your first areas to focus depends on how mature your CX program is and what urgent issues may need to be first addressed. Use these insights to point you in the right direction for immediate impact.

• [Experience Action Podcast] Start Where You Are
• [Experience Action Podcast] So Many Improvements! Where to Start?
• What a Customer Journey Touchpoint Is (and Why Customer Experience Leaders Should Care)
• [Experience Action Podcast] First 100 Days as a CX Leader

Early wins will build excitement around your initiatives and give hard proof that CX has a direct impact on your company’s success, employee experience, and long-term customer loyalty. Your strategy will evolve as you become more ingrained in your company processes and uncover new opportunities to maximize every touchpoint with customers. The following resources help you maintain momentum. 

• • 10 Questions CX Pros Are Asking (And the Answers You Need)
  • 5 Practical AI Use Cases to Improve Your Customer Experience Program
  • Customer Experience Strategy Resources: 8 LinkedIn Learning Courses for CX Success
  • From One to Many: Scaling CX Without a Dedicated Team