It’s Monday! Time to take on the week with gusto.
I’ve been catching up on reading over the weekend and thought I’d share the best with you here. Here’s to a great week, everyone!
I see a theme here – conversation. How do you get it started, keep it going and bring it back to your customers and businesses? Check it out.
Instead of relying on the (tired) brand, a new campaign is taking Big Boy to unexpected places. I personally like the humanizing of the brand, while winking at the tradition of the iconic Big Boy branding.
Valeria Maltoni, the Conversation Agent, continues her streak as a favorite of mine. This post about what it takes to mix together the perfect conversation strategy is a great read. If I sound like a fan, it’s because Valeria is my brain crush.
All Products Are Conversations
Hugh MacLeod in all his best. He’s right. Products are not just products. They are conversations that should live on and on.
What are you doing this week to liven up the conversations you’re having with your customers and community?
Photo credit Into the Wild via Creative Commons